Case studies
Proof from production
How teams use Pavo to move the metrics that matter in production, at scale.
- ForecastingHow Pavo doubled forecast accuracy 2 months ahead for a house of brandsA house of consumer brandsRead the case study28% → 62%2 months ahead$165MAnnual revenue
- GrowthHow Seekho increased M3 retention by replacing its Meta conversion event with predictive LTV signalsSeekhoRead the case study+8.23%M3 retention lift · offline eval$5.6MEst. annualized upside
- NotificationsHow category-level personalization lifted notification CTR +43% and doubled second-video startsSeekhoRead the case study+43%Notification CTR+94%Second-video initiation
- RecommendationsHow Pavo’s Segment-Adaptive Personalization Lifted Time Spent by 4.5%SeekhoRead the case study+4.5%Platform-wide time spent+9.5%Strongest feed-watchtime slice
- EvaluationBetter offline tests lead to more production winsA high-traffic consumer platformRead the case study−0.4 → +0.8Offline–online rank correlation14 → 3Candidates requiring live traffic
- RecommendationsOne improvement loop lifted Shortfree Autoplay activation by +3.1pp, live in productionDashverseRead the case study+3.1ppAutoplay activation · live in production+2.6→+3.1ppOffline prediction vs live result
